Assigning demographics information to an
address based on the Census Block ID or ZIP+4 is an important part of any
marketing campaign. Returning the Centrus GeoStan Census Block ID and
ZIP+4 attributes from the address standardization process enables further
enhancement of the customer’s address database by associating the demographics
and lifestyle information from a variety of sources. Every business that
sells or provides a service directly to their customers can benefit from the
increased knowledge of their customers’ lifestyles and living situation.
Centrus Demographics Data provides that information through the Centrus
Demographics Library solutions.
Centrus Home Heating Fuel- The data show the type of fuel used most often to heat the house,
apartment, or mobile home.
Centrus EuroDirect USA- Centrus EuroDirect CAMEO USA data is based on the CAMEO marketing
products from Euro Direct. Cameo USA products are developed at the Zip+4 level.
Centrus EuroDirect Canada- Centrus EuroDirect CAMEO Canada data is based on the CAMEO
marketing products from EuroDirect. Cameo Canada products are developed at the
6-Digit Post Code level.
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