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Centrus EuroDirect CAMEO USA Data Set
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Centrus
EuroDirect CAMEO USA data is based on the CAMEO marketing products from
EuroDirect, the leader in global marketing information products. CAMEO
USA
is an effective and powerful means of profiling and targeting the American consumer market.
Centrus
EuroDirect CAMEO USA
is
used to enhance & segment consumer databases, understand current customers
& responders, locate more prospects by finding look-a-likes, perform
collection area & site location analysis, identify potential new customers
from mailing lists, understand market potential and use in strategic planning,
setting sales targets and evaluating site performance, and perform advanced
statistical analysis & modeling.
EuroDirect
developed the CAMEO USA products
at
the Zip+4 level using a wide range of relevant data variables andadvanced
modeling techniques to detect and identify 52 distinct neighborhood types,
aggregated up into nine main marketing groups.
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Specifications
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Standard: Centrus EuroDirect CAMEO USA
Coverage: National
Unit of Sale: National
Frequency: Quarterly
Vintage: 2005
Format: Centrus DLD
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